Stratechgy

Become a Successful Digital Marketer in 45 Days


Become a Successful Digital Marketer in 45 Days

Syllabus

Digital Marketing

  • Overview of Marketing
  • Traditional Marketing vs Digital Marketing
  • How to think like Marketer?
  • Marketing Strategies for Business
  • Measuring success of Digital Marketing Campaign & Understanding KPI’s
  • Creating Digital Marketing Strategy & Proposal
  • What is the New Look at Media- Paid, Shared, Owned & Earned?
  • What are the Challenges of Digital Marketers?
  • How to create a Buyer Persona?
  • What is a Digital Marketing Funnel?
  • Introduction, basics and fundamentals of digital property
  • Finding Your Domain Name
  • Getting your Domain & Hosting
  • Niche Market
  • Setting up a WordPress site
  • WordPress installation
  • Selection and installation of a theme
  • Configuring WordPress settings
  • Creating pages and posts
  • Adding images and videos to posts
  • Formatting text in posts and pages
  • Finding and installing plugins
  • Updating WordPress core, themes, and plugins
  • Backing up a WordPress site
  • Understanding Google Ads Auction
  • Advanced Bidding Strategies
  • Google Ad Formats & Terminologies
  • In Depth implementation of all Google Campaign
  • Types of campaigns
  • Search Campaign
  • Display Campaign
  • Video Campaign
  • Smart Campaign
  • Demand Gen Campaign
  • Shopping Campaign (PLA)
  • App Campaign
  • Understanding Bidding Strategies
  • Campaign Optimisation
  • Techniques & Best Practices
  • Facebook & Instagram Marketing
  • Understanding how does algorithm of meta works
  • Learning the way how meta business integrates all your properties at single platform
  • Managing Business presence on Meta platforms using Meta Business Suite and Business Manager
  • Ad Management using Meta Ad Manager
  • Ad Creative Essentials and its impact on Performance
  • Ads Optimisation Strategies for Campaigns and
    Targeting Parameters
  • Exploring Targeting options and defining your
  • Audience on Meta
  • Meta Ads Bidding Strategies
  • Meta Ads – Structure for Scale Model
  • Using Pixel to track behaviour
  • Creating a Strong LinkedIn Profile
  • Building Your Personal Brand on LinkedIn
  • LinkedIn Company Pages
  • LinkedIn Groups for Marketing &
  • Personal Branding
  • Job Hunting
  • Fundamental of SEO
  • Why is SEO important?
  • How do search engines rank your content?
  • How to control indexing for better search engine rankings?
  • On Page SEO & Implementation
  • How to optimise content for SEO?
  • How to write & edit the Efficient Meta Descriptions
  • 8 principles of great On Page SEO Strategy
  • How to optimise for competitors branded keywords?
  • How to optimise elements of On Page SEO Factors?
  • Creating content hierarchy for On Page SEO
  • Creating & Writing Systematic URL & URL Structures
  • Creating structured internal linkings
  • How to Mobile Optimize Your Site
  • How to Optimize Your Mobile Site for UX Signals
  • Advanced Mobile SEO Tips and Best Practices
  • Off-page SEO & Implementation
  • How to boost Off Page SEO with backlinks?
  • How to optimize good title and description

  • Creation of channel

  • Updating keywords in youtube channel

  • Upload Video

  • Thumbnails

  • Youtube Copy

  • Watermark

  • Copyrights and infringements

  • Youtube Optimization

  • Create Timestamps & Key moments

  • Transcripts

  • Backlinks for youtube videos – Best practices

  • Hashtag strategy and analysis

     

  • CV Building
  • Interview Preparation

Batch Timings

Tools

Testimonials

Mathurum
Mathurum
2023-12-22
To promote my clothing brand I was looking for an institute to join digital marketing course. I joined Stratechgy. The syllabus included everything I needed for my business. They also guided me in running live ad campaigns. I got a lot of sales through Google ads and Social media ads. Best coaching.
Mohan Kumar
Mohan Kumar
2023-12-22
One of the best and trustworthy digital marketing training institutes in anna nagar. Very knowledgeable faculties, guide you really well. Added, they provide internship at the end of the course.
Atchaya Lingam
Atchaya Lingam
2023-12-14
"Stratechgy" An excellent digital marketing institution in Chennai. I had benefited a lots of intake in the field of digital marketing, each and every session was well explained by them and Faculties are very friendly And highly concerned on the students intakes. Now I have decision to start my career in digital marketing. I greatly recommend, Stratechgy is a best digital marketing Institute in Chennai.
MILVIN JOSEPH RAJ
MILVIN JOSEPH RAJ
2023-12-09
Stratechgy is the best digital marketing institution and agency in Chennai. I was searching various institutions to learn about digital marketing, then I came to know about Stratechgy's course offerings. The staffs are very friendly in clarifying doubts while learning. Seriously, Stratechgy is the best!
Surenthran S
Surenthran S
2023-11-28
I enrolled for online strategic digital marketing program. Training was excellent. Recording of sessions were also provided by them. Post course support was good. Overall I had the best learning experience. All the best team Stratechgy .
Shaik Rahimuddin
Shaik Rahimuddin
2023-11-27
Stratechgy is one of the best Digital Marketing training institute in Chennai. I am from West Bengal I was doing part time job and simultaneously I was doing digital marketing course. Before I join this institute I have no Idea about the concept of digital marketing and how it works after i complications digital marketing course i am confident enough about Digital Marketing. Now I am doing job in a digital marketing agency as a Jr. Digital Marketing Executive Stratechgy trainer and there one to one mentorship is really amazing they provide fundamental and deep knowledge about digital marketing. I would like to highly recommended Stratechgy to start your career in digital marketing.
Anand Amarnath
Anand Amarnath
2023-11-25
I enrolled for advanced digital marketing course in stratechgy Annanagar. Learning experience was excellent. All the best.
sateez s
sateez s
2023-11-23
By far the best digital marketing training center in Chennai. I had recently enquired about a couple of courses in multiple centers around Anna Nagar. However, Stratechgy's approach stood out. Their training center, staff and training content are really good. Reasonable fee with good placement options. Thank you!
Aravind V
Aravind V
2023-11-22
Experience in Stratechgy is good and they are so friendly with us...

Gallery

Book Your FREE Demo


Quick Answers

Frequently Asked Questions

No prior experience or technical knowledge is required to learn digital marketing. Basic computer knowledge is enough.

Yes, Our syllabus will be updated as per the latest industry standards.

Blogs

Career Opportunities in Digital Marketing by 2024 January 03, 2024 Atchaya Lingam No Comment Choosing a career is a significant decision that everyone must make…

Subscribe now

Subscribe for Education Insights!


Scroll to Top